How to Get Children Motivated About Fundraising

Many nonprofit causes depend on the involvement of schools and children.  Getting a young child or student excited about anything outside of video games, candy, and sports can be a difficult task. For years, school fundraisers have awarded prizes to help inspire the studentsto raise money for a fundraiser.

There are a great deal of students that enjoy earning those prizes, but not only are many students not interested in prizes, or the ones offered – that money goes to the prizes instead of the fundraiser. Teachers should have an active role in helping to select appropriate rewards for the class, but the student usually picks from a catalog of items that are predetermined by the fundraising company they are selling products for.

Schools are in need of funding more than ever. Raising as much as possible while utilizing every dollar that is given should be a focus of every school fundraiser. There are many options that give back 90% or more of the money raised to the school, which should be the standard instead of getting back only 50-60% of the money your fundraiser has worked hard to raise. (Check out below for ideas and resources to help your fundraiser)

Is there a way to motivate students and raise more without having to give out prizes? Yes!

Here are four tips on getting students excited and motivated about a fundraiser without having individual prizes for them to earn:

– The End Result
Whatever you might be raising the money for – always have the students focused on the endgoal and the end result. Having the students excited and interested about what good the money will do is an important aspect of a fundraiser.

If your school is raising money for a playground, keep a picture or blueprint of what it will look like for all of those who are fundraising to see. You can color in each area of the playground as the donations and money raised comes closer and closer to the goal. If you can make the goal real to the children, they will get behind it.

Many schools find that using a fundraising thermometer is effective in showing progress and keeping everyone interested in accomplishing the goal. Make sure that the students are aware of why the money is being raised and what the money will be able to accomplish.

– Team Work
Working together as a team is not just a strategy, it can be very rewarding and can keep all participants motivated. Making sure that each student is a vested part of the team will help them to support each other and to work together to accomplish the goal. Keep it fun and creative – think about what these students are able to do on their sports teams when they work as a team.

If you do not already, try breaking down the overall goal to what you would like each student to raise. Having this goal and working together as a team should help the students and motivate all to participate.

– Recognition
Being recognized can be just as rewarding as any prize for a young child. Offering recognition and praise can work. Some options include trophies, plaques, ribbons, mention in the school newsletter, certificates, and more.

– Other Rewards
I don’t have many memories of school fundraisers, but I do remember one in which ourschool principal offered to shave his head if we reached our goal. The goal was met and the entire school watched as the principal’s head was shaved. Think of fun and inexpensive ways to get the children excited.
Remember to keep it fun and creative no matter what and the students will follow your lead.


Fundraising Resources
In Person and Online Fundraising for Schools from
Fundraising Ideas from
School Fundraising Resources on PinterestUse Dibbee for School Fundraising


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